Plus Size Fashion Week Africa 2023

After a three years break, occasioned by the Covid19 pandemic, the Plus Size Fashion Week Africa, PFWAfrica, held a welcome-back soiree for influencers and collaborators in the Plus size community over the weekend, at the Good Beach in Lagos on May 5th 2023.

Aimed at promoting and celebrating Plus size fashion in Africa, the show featured collections from plus-size designers and models across Africa and the UK.

Big, bold and curvy models sashayed the runway in glamorous couture pieces with a mix of sequins, lace and other luscious fabrics, specifically designed to enhance their figures.

From evening dresses, daytime look to sexy lingeries, the designers paid attention to body shape, teaching the curvey woman to dress right and dress her body shape, while also bridging the gap by puting the real needs of the average African woman on the runway.

Established about six years ago by Temi Aboderin Alao, CEO of JP Kouture by Hadassah, to champion the course of Curvy women, the brand has continued to create visibility, as well as building confidence for plus size women in Nigeria over the years.

Here are some collections from the event.

ABOUT THE EVENT 

Opening in Lagos for the first time is the only fashion runway show ever dedicated to Plus Size Models and Apparels. In the light of realities, this will be the first TRULY AFRICAN fashion runway show! African culture celebrates the healthy looking plus sized woman. She is the everyday woman in the African Office, Shop, Marketplace and on the streets.

Western Fashion Trends has tended to alienate the plus sized African woman, almost to the point of stigmatising her body size. This fact has tended to question the integrity of conventional African Fashion runways with ‘zero’ sized models strutting the runways being viewed by audiences, 85% of whom are plus sized! This tended to create a divide, between the audience and the fashion show.

To Bridge this gap and put the real needs of the average African woman on the runway, the  Plussize Fashion Week is finally born, thus bringing an African Fashion Feel to an African Audience.

The Plussize Fashion Week is poised to celebrate the African Woman’s Body, while not excluding zero sized and other sized models and apparels as well. It also not a female exclusive fashion show, male apparels and models are also to be showcased.

Plussize Fashion Week is endorsed by FADAN

ABOUT THE ORGANISERS

Plus-size Fashion Week (PFW®) is powered by, SR Capital EM Limited UK registered organisation and supported by an upcoming UK based fashion agency, Shiloh Abraham.

Plus-size Fashion Week (PFW®) is produced by MAHOGANY Events, a wide reaching events management company in terms of coverage spectrum. The company has an extensive background in the production of fashion related events and a strong and effective mix of proven Fashion industry event experience. Sola Oyebade, CEO MAHOGANY Events, Creative Director of Plus-size Fashion Week (PFW®) has over 20 years of experience in fashion event production and is frequently called upon for expert quotes related to the fashion industry.

The Plus-size Fashion Week PR is managed by YD Agency. Piloted by Yetty (Yetunde) Ogunnubi, a London Trained Public Relations and New Media expert, YD Agency has managed PR for some frontline fashion events in Nigeria. The company also manages PR for some frontline brands, corporate bodies and organisation.